Rio make men’s briefs in multipacks of 7, so there’s a pair for every day of the week. To view the TVC click here (5mb mpeg)

New Rio "Bamboo" Range Rio has launched an incredibly soft and comfortable new range of socks and underwear made with bamboo. Bamboo fibres are softer than cotton, natural & breathable, naturally deodorising as well as being eco-friendly. Available at Big W, Kmart, Best & Less, Woolworths and Coles. Styles and colours may vary by retailer Multipacks for the whole family Rio makes great value multipacks for the whole family. So whether your looking for men’s, women’s or kids underwear & socks, it costs less to live in Rio. Click here to view the TVC (2.6mb mpeg) Available at Big W, Kmart, Best & Less, Woolworths and Coles. Styles and colours may vary by retailer Rio Smoothies Rio Smoothies are soft and seamless, so they’re really comfortable and invisible under your clothes ... they’ll make any girl look great. Click here to view the TVC (1.5mb mpeg) Avalable at Big W and Best & Less Fifi Box - the new face of Rio Fifi Box, the fun-loving host of Triple M’s The Shebang, is the new face of Rio. Fifi was chosen for her funny, energetic and likeable character which fits well with the Rio brand. Click here to read the press release. Rio is available at all leading Discount Department Stores and Supermarkets (nb: styles and colours vary by retailer).